{"id":59012,"date":"2025-08-18T18:00:20","date_gmt":"2025-08-18T10:00:20","guid":{"rendered":"https:\/\/www.crazydomains.com\/learn\/?p=59012"},"modified":"2025-09-04T18:01:23","modified_gmt":"2025-09-04T10:01:23","slug":"domain-reputation-check","status":"publish","type":"post","link":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/","title":{"rendered":"How to Check If a Domain Is Penalised Before Buying It"},"content":{"rendered":"<table>\n<tbody>\n<tr>\n<td>A domain reputation test is an assessment of a domain&#8217;s credibility in search, security, and messaging environments. It helps to confirm the domain&#8217;s search engine visibility and presence, history of past content and ownership, quality and anchor text of backlinks, reported malware or spam signals, and email\/IP reputation. Let us learn how to check domain risk indicators that could limit rankings, traffic, or deliverability.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Search engines reward healthy sites, useful content and clean histories. Domains with spam, malware, or manipulative link schemes can be dropped from results. Buying a domain with a hidden penalty may kill search visibility and trust from the beginning.<\/p>\n<p>For Australian businesses considering .au direct names or premium legacy domains, a calm, methodical domain reputation check avoids costly surprises and months of cleanups.<\/p>\n<p>This guide explains what a domain reputation check is and how to check if a domain is clean before making a purchase.<\/p>\n<h2>What Is Domain Reputation Check?<\/h2>\n<p>A domain reputation check is pre-purchase due diligence on your web name. It is a health report on these five significant areas:<\/p>\n<ul>\n<li>First, it reports on search visibility and indexing status. This helps to determine if the domain shows in search results.<\/li>\n<li>Second, the content history is used to determine what has been on the site previously.<\/li>\n<li>Third, link profile quality to determine if spammy methods are used.<\/li>\n<li>Fourth, security indicators, i.e., malware or phishing indicators.<\/li>\n<li>Fifth, email and IP reputation, as a low sender score can deposit your messages straight into the junk mailbox.<\/li>\n<\/ul>\n<p>Together, these signs indicate whether or not a domain will be penalised or is safe to use.<\/p>\n<h2>Why You Need to Conduct a Domain Reputation Check<\/h2>\n<p>The right domain will allow you to work on a robust web infrastructure, while the wrong one will slow you down. Here are some reasons why it is important to run a domain reputation check:<\/p>\n<ol>\n<li>It protects rankings. If a site is being suppressed or de-indexed, new content isn&#8217;t going to fix it overnight.<\/li>\n<li>It\u2019s less expensive. Cleaning up a poisonous link profile or removing spam signals can take months&#8217; worth of effort.<\/li>\n<li>It maintains brand credibility. Customers engage with the brand considering how it appears when they search for its name.<\/li>\n<li>It avoids email issues. A poor domain reputation can ruin newsletters, invoices, and password reminder emails.<\/li>\n<li>It speeds up go-to-market. Buying clean ensures you can publish, promote, and scale without a penalty bothering you.<\/li>\n<\/ol>\n<table>\n<tbody>\n<tr>\n<td><strong><span style=\"color: #008080;\">Also Read<\/span>:\u00a0<\/strong><a href=\"https:\/\/www.crazydomains.com.au\/learn\/whois-lookup-tool-how-to-check-domain-ownership-and-history\/\" target=\"_blank\" rel=\"noopener\">WHOIS Lookup Tools: Discover How to Check Domain Name Ownership and Find Domain Owner History<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>How to Test If a Domain Is Penalised Before You Purchase It<\/h2>\n<p>Use this step-by-step guide to check whether the domain is clean or not:<\/p>\n<h3>1. Make sure it appears in search<\/h3>\n<p>Use the domain and common misspellings. A complete absence of branded results could be alarming. Look for cached pages or snippets. If nothing turns up for all, for a once-active domain, investigate further.<\/p>\n<h3>2. Check indexing signals<\/h3>\n<p>Look for signs related to domain indexing. Thin, negligible, or unstable existence signals previous issues or recent removals. If awkward or foreign-language pages are linked to the domain, this could be a matter of concern.<\/p>\n<h3>3. Investigate the domain&#8217;s history<\/h3>\n<p>Use web archives to scan old versions of the site. It could be concerning if you find adult or gambling content, auto-generated pages, doorway pages, or hacked pages linked to the domain.<\/p>\n<h3>4. Review the backlink profile<\/h3>\n<p>Scan referring domains, anchor text, and link velocity. Warning signs are link farm links, private blog network links, bulk web directories, spun article pages, or excessive exact-match anchors. A good profile has links from varied, related sites, natural anchors, and clicks.<\/p>\n<h3>5. Scan for malware<\/h3>\n<p>Scan for a history of malware, phishing, cyber-threat targeted landing sites, or malicious code. Past infections can leave a permanent mark in security databases even if the current state of the site appears safe.<\/p>\n<h3>6. Email and IP reputation check<\/h3>\n<p>If you can identify the name servers and the current or usual IP ranges, check if the sending reputation is tarnished. Low scores show that there could be spamming campaigns in the past. A poor reputation domain can affect deliverability.<\/p>\n<h3>7. Check DNS and SSL parameters<\/h3>\n<p>Verify DNS records and check for strange subdomains that lead to poor or affected networks, or broken records. Verify that the domain has a valid SSL certificate installed. Clean DNS means that the domain is well taken care of.<\/p>\n<h3>8. Verify ownership and check for legal risks<\/h3>\n<p>Verify previous trademarks or lawsuits that may have been registered on the domain name. Legal baggage is just as damaging as a search penalty.<\/p>\n<h3>9. Correlate relevance to your market<\/h3>\n<p>In Australia, older domains that have been serving local markets for a long time and gained legitimate local links can speed up early visibility. If the history of the domain is overseas and outside of your category, the value is probably nil.<\/p>\n<h3>10. Pressure-test with a setup<\/h3>\n<p>If possible, create a simple, compliant landing page on a secure server for short-term deployment. Monitor how quickly it gets indexed and whether it triggers any warnings in search tools. A good hosting location with clean IPs and consistent uptime can help reduce negatives during this test.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong><span style=\"color: #008080;\">Also Read<\/span>:<\/strong>\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/learn\/check-domain-worth\/\" target=\"_blank\" rel=\"noopener\">How to Check the Worth of a Domain: Tools and Tips<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Tips and Red Flags to Avoid When Conducting a Domain Reputation Check<\/h2>\n<p><strong>Best practises<\/strong><\/p>\n<ul>\n<li>Use multiple data points. Don&#8217;t ever believe a single check. Check search presence, history, links, and security cross-wise.<\/li>\n<li>Put quality first, not age. A ten-year-old domain with a poor profile is worse than a two-year-old clean one.<\/li>\n<li>Document everything. Take screenshots and jot down notes so you can negotiate a price or walk away with confidence.<\/li>\n<li>Pick a clean domain infrastructure. Hosting on a solid platform with clean IP blocks, good TLS, and DDoS protection assists with a clean slate.<\/li>\n<li>Relevance is everything. A domain that once hosted content close to your subject matter beats one with spammy or unrelated\/sensitive subject matter domains.<\/li>\n<\/ul>\n<p><strong>Red flags to be wary of:<\/strong><\/p>\n<ul>\n<li>Sudden disappearance from search after a long active history.<\/li>\n<li>Large quantities of low-quality links from non-relevant sites.<\/li>\n<li>Adult, gambling, counterfeit goods, or pharma content in historical sites.<\/li>\n<li>Shallow or auto-generated pages with constant change of ownership.<\/li>\n<li>Frequent warnings in reputation or security databases.<\/li>\n<\/ul>\n<p><strong>Top domain reputation trends to look forward to:<\/strong><\/p>\n<ul>\n<li>Importance of content. Engines reward steady authority and punish sites for changing topics too frequently.<\/li>\n<li>Stricter link interpretation. Spammy anchors and pay-per-link links are easier to detect than ever.<\/li>\n<li>More user signal emphasis. Slow pages with ads and obtrusive designs can bar visibility.<\/li>\n<li>Infrastructure signals matter. Clean IP neighbourhoods, reliable HTTPS, and quick TTFB all contribute to trust. A healthy hosting setup makes it simpler to recover from, if corrective action is necessary on the domain.<\/li>\n<li>Local alignment. For conventional .au direct domains, strong local relevance and trust signals work better.<\/li>\n<\/ul>\n<table>\n<tbody>\n<tr>\n<td><span style=\"color: #008080;\"><strong>Also Read<\/strong><\/span>:\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/learn\/personalised-business-email\/\" target=\"_blank\" rel=\"noopener\">How Your Email Address Impacts Your Business Reputation<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Ready To Check Your Domain Reputation<\/h2>\n<p>An effective domain reputation search protects your rankings, your funds, and your reputation. Check search visibility, check history, link audit, vulnerability scan, and check email\/IP reputation before buying. If it doesn\u2019t look right, negotiate hard or walk away.<\/p>\n<p>Once you&#8217;re ready to go live, trust the best hosting solution and pair your domain with solid infrastructure. Fast, secure hosting with clean IPs and a solid uptime lets you establish and reduce risks as you build momentum.<\/p>\n<p>Register today with\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/\" target=\"_blank\" rel=\"noopener\">Crazy Domains\u00a0<\/a>and move forward with a clean and ready-to-thrive domain.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A domain reputation test is an assessment of a domain&#8217;s credibility in search, security, and messaging environments. It helps to confirm the domain&#8217;s search engine visibility and presence, history of past content and ownership, quality and anchor text of backlinks, reported malware or spam signals, and email\/IP reputation. Let us learn how to check domain [&hellip;]<\/p>\n","protected":false},"author":1537,"featured_media":58148,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8309],"tags":[],"coauthors":[8037],"class_list":["post-59012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-domain"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Conduct a Domain Reputation Check Before You Buy<\/title>\n<meta name=\"description\" content=\"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Conduct a Domain Reputation Check Before You Buy\" \/>\n<meta property=\"og:description\" content=\"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\" \/>\n<meta property=\"og:site_name\" content=\"Crazy Domains Learn\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-18T10:00:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-04T10:01:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.crazydomains.com\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1840\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rachel Furtado\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rachel Furtado\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\"},\"author\":{\"name\":\"Rachel Furtado\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/09a7c17d57ecaf3d1968a6a9a4259033\"},\"headline\":\"How to Check If a Domain Is Penalised Before Buying It\",\"datePublished\":\"2025-08-18T10:00:20+00:00\",\"dateModified\":\"2025-09-04T10:01:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\"},\"wordCount\":1263,\"publisher\":{\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg\",\"articleSection\":[\"Domain\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\",\"url\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\",\"name\":\"How to Conduct a Domain Reputation Check Before You Buy\",\"isPartOf\":{\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg\",\"datePublished\":\"2025-08-18T10:00:20+00:00\",\"dateModified\":\"2025-09-04T10:01:23+00:00\",\"description\":\"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage\",\"url\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg\",\"contentUrl\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg\",\"width\":2560,\"height\":1840,\"caption\":\"Why Builders With Native Analytics Are Becoming the Future of DIY Websites\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.crazydomains.com.au\/learn\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Check If a Domain Is Penalised Before Buying It\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#website\",\"url\":\"https:\/\/www.crazydomains.com\/learn\/\",\"name\":\"Crazy Domains Learn\",\"description\":\"Resources to help you excel online\",\"publisher\":{\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.crazydomains.com\/learn\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#organization\",\"name\":\"Crazy Domains Learn\",\"url\":\"https:\/\/www.crazydomains.com\/learn\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2021\/02\/learn-dash-blue-logo-2.svg\",\"contentUrl\":\"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2021\/02\/learn-dash-blue-logo-2.svg\",\"width\":147,\"height\":43,\"caption\":\"Crazy Domains Learn\"},\"image\":{\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/09a7c17d57ecaf3d1968a6a9a4259033\",\"name\":\"Rachel Furtado\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/image\/8c465acc0b5d0df36710d5350f50f730\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/69ea6a4f4c200dff1147bf30040c5330?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/69ea6a4f4c200dff1147bf30040c5330?s=96&d=mm&r=g\",\"caption\":\"Rachel Furtado\"},\"description\":\"Web hosting specialist with a knack for creativity and a passion for baking, serving up tech solutions with a side of sweetness.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/rachel-furtado-marketing-specialist\/\"],\"url\":\"https:\/\/www.crazydomains.com\/learn\/author\/rachel-f\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Conduct a Domain Reputation Check Before You Buy","description":"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/","og_locale":"en_US","og_type":"article","og_title":"How to Conduct a Domain Reputation Check Before You Buy","og_description":"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!","og_url":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/","og_site_name":"Crazy Domains Learn","article_published_time":"2025-08-18T10:00:20+00:00","article_modified_time":"2025-09-04T10:01:23+00:00","og_image":[{"width":2560,"height":1840,"url":"https:\/\/www.crazydomains.com\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg","type":"image\/jpeg"}],"author":"Rachel Furtado","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Rachel Furtado","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#article","isPartOf":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/"},"author":{"name":"Rachel Furtado","@id":"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/09a7c17d57ecaf3d1968a6a9a4259033"},"headline":"How to Check If a Domain Is Penalised Before Buying It","datePublished":"2025-08-18T10:00:20+00:00","dateModified":"2025-09-04T10:01:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/"},"wordCount":1263,"publisher":{"@id":"https:\/\/www.crazydomains.com\/learn\/#organization"},"image":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage"},"thumbnailUrl":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg","articleSection":["Domain"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/","url":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/","name":"How to Conduct a Domain Reputation Check Before You Buy","isPartOf":{"@id":"https:\/\/www.crazydomains.com\/learn\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage"},"image":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage"},"thumbnailUrl":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg","datePublished":"2025-08-18T10:00:20+00:00","dateModified":"2025-09-04T10:01:23+00:00","description":"Learn how to do a domain reputation check and avoid buying a penalised domain - Easy steps and practical tips!","breadcrumb":{"@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#primaryimage","url":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg","contentUrl":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2025\/06\/Analysing-Web-Analytics-Making-Data-Driven-Decisions-scaled.jpg","width":2560,"height":1840,"caption":"Why Builders With Native Analytics Are Becoming the Future of DIY Websites"},{"@type":"BreadcrumbList","@id":"https:\/\/www.crazydomains.com.au\/learn\/domain-reputation-check\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.crazydomains.com.au\/learn\/"},{"@type":"ListItem","position":2,"name":"How to Check If a Domain Is Penalised Before Buying It"}]},{"@type":"WebSite","@id":"https:\/\/www.crazydomains.com\/learn\/#website","url":"https:\/\/www.crazydomains.com\/learn\/","name":"Crazy Domains Learn","description":"Resources to help you excel online","publisher":{"@id":"https:\/\/www.crazydomains.com\/learn\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.crazydomains.com\/learn\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.crazydomains.com\/learn\/#organization","name":"Crazy Domains Learn","url":"https:\/\/www.crazydomains.com\/learn\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.crazydomains.com\/learn\/#\/schema\/logo\/image\/","url":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2021\/02\/learn-dash-blue-logo-2.svg","contentUrl":"https:\/\/www.crazydomains.com.au\/learn\/wp-content\/uploads\/2021\/02\/learn-dash-blue-logo-2.svg","width":147,"height":43,"caption":"Crazy Domains Learn"},"image":{"@id":"https:\/\/www.crazydomains.com\/learn\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/09a7c17d57ecaf3d1968a6a9a4259033","name":"Rachel Furtado","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.crazydomains.com\/learn\/#\/schema\/person\/image\/8c465acc0b5d0df36710d5350f50f730","url":"https:\/\/secure.gravatar.com\/avatar\/69ea6a4f4c200dff1147bf30040c5330?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/69ea6a4f4c200dff1147bf30040c5330?s=96&d=mm&r=g","caption":"Rachel Furtado"},"description":"Web hosting specialist with a knack for creativity and a passion for baking, serving up tech solutions with a side of sweetness.","sameAs":["https:\/\/www.linkedin.com\/in\/rachel-furtado-marketing-specialist\/"],"url":"https:\/\/www.crazydomains.com\/learn\/author\/rachel-f\/"}]}},"lang":"au","translations":{"au":59012},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/posts\/59012"}],"collection":[{"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/users\/1537"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/comments?post=59012"}],"version-history":[{"count":2,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/posts\/59012\/revisions"}],"predecessor-version":[{"id":59015,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/posts\/59012\/revisions\/59015"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/media\/58148"}],"wp:attachment":[{"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/media?parent=59012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/categories?post=59012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/tags?post=59012"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.crazydomains.com.au\/learn\/wp-json\/wp\/v2\/coauthors?post=59012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}