{"id":57181,"date":"2025-02-26T17:58:06","date_gmt":"2025-02-26T09:58:06","guid":{"rendered":"https:\/\/www.crazydomains.com\/learn\/?p=57181"},"modified":"2025-02-26T17:58:06","modified_gmt":"2025-02-26T09:58:06","slug":"301-redirect-wordpress","status":"publish","type":"post","link":"https:\/\/www.crazydomains.com.au\/learn\/301-redirect-wordpress\/","title":{"rendered":"How to Set Up 301 Redirects in WordPress: Complete Guide"},"content":{"rendered":"<table>\n<tbody>\n<tr>\n<td><em>A 301 redirect is a permanent redirect from one URL to another. In order to maintain a smooth user experience and maintain your website\u2019s search engine rankings, you need 301 redirects. These links help when you\u2019re restricting your website, moving content, or fixing broken links.<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>As someone starting out in an online business or wishing to increase your online presence, you must optimise your SEO and user experience. One major factor affecting your website performance is 301 redirects. In this article, learn about methods to set up your redirects in WordPress and make sure your websites are in the best condition for your potential customers.<\/p>\n<h2>Why Use 301 Redirects?<\/h2>\n<p>Before getting to setting up 301 redirects, you must understand why 301 redirects are needed:<\/p>\n<ul>\n<li><strong>SEO Preservation:<\/strong>\u00a0When you move a page, you risk the SEO rankings your page has already built up. To optimise your SEO, use 301 redirects so that the search engine can easily transfer to the new URL link.<\/li>\n<li><strong>User Experience:\u00a0<\/strong>You cannot risk having 404 errors on your website that can massively upset your potential organic visitors. Using redirects ensures you keep your website up and running for visitors without any technical issues.<\/li>\n<li><strong>Improved Content:<\/strong>\u00a0Your blog posts might have become outdated or irrelevant with time. You can have redirects in such cases that can replace your obsolete articles with newer ones that describe your goals better.<\/li>\n<\/ul>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><span style=\"color: #008080;\"><strong>Also Read:<\/strong><\/span>\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/learn\/wordpress-setup-guide\/?_gl=1*1afd67f*_gcl_au*NzUyMTE0MDE2LjE3NDAwNDM1Njk.*_ga*NjQ1NTUyNDQ1LjE3NDAwNDM1OTU.*_ga_STPSJPGN69*MTc0MDQ2Njg1Ny4zLjAuMTc0MDQ2Njg1OC41OS4wLjA.\" target=\"_blank\" rel=\"noopener\">The Non-Tech Savvy Guide to Setting Up a WordPress Website<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Setting Up 301 Redirects in WordPress<\/h2>\n<p>Here are a few simple ways to set up your\u00a0<strong>301 redirect WordPress<\/strong>:<\/p>\n<h3>1.\u00a0Using Plugins<\/h3>\n<p>When you\u2019re not a coder and not very technically adaptable, plugins are an easy option to manage 301 redirect WordPress.<\/p>\n<ul>\n<li><strong>Redirection:<\/strong>\u00a0This free plugin has a very user-friendly interface and comes with loads of powerful features to manage redirects.<\/li>\n<li><strong>Simple 301 Redirects:<\/strong>\u00a0Another simple-to-use plugin that can help you with redirects without the issues of learning the technical aspect.<\/li>\n<li><strong>Yoast SEO Premium<\/strong>: If you\u2019re already using Yoast SEO, you can always access the redirect manager with the premium version.<\/li>\n<\/ul>\n<p><strong>Steps to Use the Redirection Plugin<\/strong><\/p>\n<p>Install the plugin and activate it:<\/p>\n<ul>\n<li>Open your WordPress dashboard first<\/li>\n<li>Find the \u2018plugins\u2019&gt; \u2018add new\u2019<\/li>\n<li>Search for \u2018redirection\u2019 and click Install Now<\/li>\n<li>Activate the plugin<\/li>\n<\/ul>\n<p><strong>Set Up the 301 Redirect:<\/strong><\/p>\n<ul>\n<li>Find the Tools &gt; Redirection<\/li>\n<li>Go ahead and click on \u2018Add New\u2019<\/li>\n<li>In the source URL field, enter the old URL<\/li>\n<li>In the target URL field, enter the new URL<\/li>\n<li>Choose 301 (Permanent) as the Redirection type<\/li>\n<li>Go ahead and select \u2018Add Redirect\u2019<\/li>\n<\/ul>\n<h3>2.\u00a0\u00a0\u00a0Editing the .htaccess File<\/h3>\n<p>This method is for users who are familiar with coding. You can edit the .htaccess file directly to set up 301 redirect WordPress. This method will need access to your website\u2019s files by FTP or cPanel<\/p>\n<p><strong>Caution:\u00a0<\/strong>Before making any changes to the code, make sure you back up your website. Any incorrect edits to .htaccess can actually break your website.<\/p>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><span style=\"color: #008080;\"><strong>Also Read:<\/strong><\/span>\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/learn\/website-apps\/\" target=\"_blank\" rel=\"noopener\">WordPress Plugins: Easy and Quick Tools to Convert Your Website into a Mobile App<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Steps to Edit the .htaccess File<\/strong><\/p>\n<ul>\n<li>Access the .htaccess File:<\/li>\n<li>Connect to your website with an FTP client or with your cPanel<\/li>\n<\/ul>\n<p><strong>Add the 301 Redirect Code:<\/strong><\/p>\n<ul>\n<li>You must now open the .htaccess file in a text editor.<\/li>\n<li>Add the following code:<\/li>\n<\/ul>\n<table style=\"border-collapse: collapse; width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><em>Redirect 301 \/old-page\/ https:\/\/www.yourwebsite.com\/new-page\/<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul>\n<li>Replace\u00a0<em>\/old-page\/<\/em>\u00a0with the path of your old URL and\u00a0<em>https:\/\/www.yourwebsite.com\/new-page\/\u00a0\u00a0<\/em>with the full URL of the new page you have selected as the redirect.<\/li>\n<\/ul>\n<p><strong>Save and Upload:<\/strong><\/p>\n<p>Make sure you save the changes you made and upload the .htaccess file back to the root directory.<\/p>\n<h3>Using the WordPress Functions File<\/h3>\n<p>Another method that you can easily manage for setting up 301 redirects in WordPress is by editing the functions.php file in your theme. In this method, you will add a custom function to handle the redirect.<\/p>\n<p><strong>Steps to Use the Functions File<\/strong><\/p>\n<p><strong>Access the functions.php File:<\/strong><\/p>\n<ul>\n<li>Find Appearance &gt; Theme Editor in your dashboard.<\/li>\n<li>Select the functions. Php file from the list.<\/li>\n<\/ul>\n<p><strong>Add the Redirect Code:<\/strong><\/p>\n<ul>\n<li>Add the following code to your functions.php file:<\/li>\n<\/ul>\n<table>\n<tbody>\n<tr>\n<td><em>function my_custom_redirect() {<\/em><\/p>\n<p><em>if ( is_page( &#8216;old-page-slug&#8217; ) ) {<\/em><\/p>\n<p><em>wp_redirect( &#8216;https:\/\/www.yourwebsite.com\/new-page\/&#8217;, 301 );<\/em><\/p>\n<p><em>\u00a0exit;<\/em><\/p>\n<p><em>\u00a0}<\/em><\/p>\n<p><em>}<\/em><\/p>\n<p><em>add_action( &#8216;template_redirect&#8217;, &#8216;my_custom_redirect&#8217; );<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Save the Changes:<\/strong><\/p>\n<ul>\n<li>Make sure you save the functions.php file.<\/li>\n<\/ul>\n<h3><strong>Comparison Table: Methods to Set Up 301 Redirects in WordPress<\/strong><\/h3>\n<table>\n<tbody>\n<tr>\n<td><strong>Method<\/strong><\/td>\n<td><strong>Ease of Use<\/strong><\/td>\n<td><strong>Customisation<\/strong><\/td>\n<td><strong>Recommended For<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Plugins<\/td>\n<td>Very Easy<\/td>\n<td>High<\/td>\n<td>Beginners, Non-coders<\/td>\n<\/tr>\n<tr>\n<td>.htaccess File<\/td>\n<td>Intermediate<\/td>\n<td>High<\/td>\n<td>Intermediate users, Developers<\/td>\n<\/tr>\n<tr>\n<td>WordPress Functions File<\/td>\n<td>Intermediate<\/td>\n<td>Medium<\/td>\n<td>Developers, Custom solutions<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Wrapping Up<\/h2>\n<p><span class=\"Editor_t__not_edited__WuRP8\">To ensure you provide your visitors and customers with the best website experience, use 301 redirect WordPress. No matter the methods you use to implement redirects, you can rebuild your website confidently, relocate content, and eliminate broken links.<\/span><\/p>\n<p><span class=\"Editor_t__added__LtuNJ\">Boost<\/span><span class=\"Editor_t__not_edited_long__JuNNx\">\u00a0your website&#8217;s performance with expert\u00a0<\/span><span class=\"Editor_t__added__LtuNJ\">advice<\/span><span class=\"Editor_t__not_edited__WuRP8\">\u00a0from Crazy Domains!\u00a0<\/span><span class=\"Editor_t__added__LtuNJ\">Discover<\/span><span class=\"Editor_t__not_edited__WuRP8\">\u00a0our\u00a0<\/span><span class=\"Editor_t__added__LtuNJ\">detailed<\/span><span class=\"Editor_t__not_edited_long__JuNNx\">\u00a0resources and tools to install 301 redirects in WordPress easily<\/span><span class=\"Editor_t__not_edited_long__JuNNx\">.<\/span><\/p>\n<p>Don&#8217;t wait\u2014<span class=\"Editor_t__added__LtuNJ\">boost<\/span><span class=\"Editor_t__not_edited_long__JuNNx\">\u00a0your site&#8217;s SEO and user experience today with\u00a0<a href=\"https:\/\/www.crazydomains.com.au\/\" target=\"_blank\" rel=\"noopener\">Crazy Domains<\/a>!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A 301 redirect is a permanent redirect from one URL to another. In order to maintain a smooth user experience and maintain your website\u2019s search engine rankings, you need 301 redirects. These links help when you\u2019re restricting your website, moving content, or fixing broken links. As someone starting out in an online business or wishing [&hellip;]<\/p>\n","protected":false},"author":1537,"featured_media":57182,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10219],"tags":[],"coauthors":[8037],"class_list":["post-57181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Become an Expert in 301 Redirect in WordPress | Crazy Domains<\/title>\n<meta name=\"description\" content=\"Learn to set up 301 redirects in WordPress. 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